Victoria Carpets of Kidderminster's giant portrait of King Charles III

At over four metres square and using more than 3000 individual pieces of carpet, the finished portrait took more than 16 hours to produce.

The mosaic is the brainchild of the Victoria Carpets’ marketing team, comprising head of marketing Debbie Turvey, digital communications assistant Rebecca Cash, and marketing executive Frances Brewer.

Debbie took inspiration from a piece by Turkish artist Deniz Sagdic she had seen on Instagram, and asked her team if they thought it would be possible to achieve a similar effect using squares of carpet.

Rebecca and Frances worked out that by pixelating an image of King Charles III, they could convert the pixels to carpet colours, and then match them to actual carpet squares.

Then over four weeks, the project took shape, leaving the final piece to be assembled in their Kidderminster warehouse as that was the only place large enough to house it.

Victoria Carpets were awarded their Royal Warrant after supplying the red carpet for the wedding of Prince William and Catherine Middleton in 2013.

The team have been able to use some of this same carpet from their archive to help create the red of the King’s ceremonial uniform of the Welsh Guards in their portrait.

The carpet mosaic of King Charles III

Debbie said: “We’re very proud of our royal connection here at Victoria, and when we started this project, we had no idea it would turn out so well.

“We’ve been overwhelmed at seeing people’s reaction to it, from walking past us as we stuck tiny pieces of carpet onto a much larger backing carpet, to finally seeing the finished effect".

Rebecca added: "We’re not sure how best to display the finished mosaic, but it ideally needs a large space to show it off to its optimum effect, as it is best viewed from a bit of a distance.”