EMERGENCY services rushed to Kidderminster town centre after a car ploughed into a flower shop.

The crash happened on New Road at around 6.30am on Wednesday morning (September 25).

A car collided into the door of the Wyre Florist shop, with West Mercia Police officers and Hereford and Worcester Fire and Rescue Service crews being called to the scene.

A cordon was placed on the road and people were evacuated from the building.

A spokesperson for West Mercia Police said: "We received a call around 6.30am this morning (25 September) with a report of a car colliding with a building on New Road in Kidderminster.

"Officers attended the incident to assist with road closures and evacuating people from the property".

Three Hereford & Worcester Fire and Rescue Service crews were called to the scene and confirmed that no one was trapped.

West Midlands Ambulance Service were not required at the scene.